Banks, financial institutions and fintechs: turning dry topics into content people read.
Videos spotlighting regional hubs such as Warsaw drive Goldman Sachs' peak engagement, yet photos post a median of 365 against 96 for video despite being only 5 of 50 posts. Uncaptioned posts barely register. Useful for financial services…
Two partner event posts reached 2,248 and 1,731 engagements, while the page-wide median sits at just 4. A useful read for fintech and B2B marketers building a Facebook Page for a niche business audience.
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